Cereboost™

A clinically tested adaptogen from American Ginseng

Supporting cognitive performance without caffeine

Cereboost™ is a clinically proven American Ginseng extract supporting mental and cognitive wellbeing.⁴ ⁶ ⁷ Drawing its power from one of nature’s adaptogens, Cereboost™ supports the mind and its performance. Three clinical trials have demonstrated Cereboost™’s benefits for mood, attention, energy  and memory⁴ ⁶ ⁷ – and the science supporting it has earned multiple health claims.⁹ ¹⁰ ¹¹ Action starts in the mind. Cereboost™ can help drive mental performance, which can support an active lifestyle.
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Benefits

Attention
Energy
Mood
Memory

The quest for calm and sharpness

89% of consumers now consider their emotional and mental health to be as important as their physical health.¹ In our ever-more stressful and demanding world, interest in botanical solutions for mental and emotional wellbeing and cognitive performance has never been higher.² Cereboost™ is the natural way for consumers to support mood, attention, energy, and memory.

Adaptogen supported by patents**

with clinically proven benefits for mood, attention, energy, and memory ⁴ ⁵ ⁶ ⁷

Effective and fast-acting

to deliver a caffeine-free boost in as little as one hour

Ability to fuel performance

with daily use

Made from sustainably harvested American ginseng

(Panax quinquefolius L.)

Want to know more about OatWell™'s unique characteristics?

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The science behind

Cereboost™

Clinically proven benefits for memory, attention, energy and mood

Supported by patents, Cereboost™  derives its power from a formula of six ginsenosides – adaptogens that occur naturally in American Ginseng. Just 200 mg of Cereboost™ a day delivers sufficient quantities of ginsenosides to provide a positive effect, with benefits for memory, attention, energy and mood that have been documented in human clinical trials published in peer-reviewed journals. ³ ⁴ ⁵ ⁶

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Cereboost™

responsible sourcing

American Ginseng sourced sustainably

At Givaudan, we source high-quality American Ginseng in a way that protects both people and the environment. The American Ginseng we use to produce Cereboost™ is grown and harvested sustainably, in accordance with the principles of our Sourcing4Good programme, which promotes responsible practices across our value chains. 

As part of our efforts to contribute to happier, healthier lives, we collaborate with our American Ginseng growers to promote biodiversity, minimise our environmental impact, and provide transparency across the supply chain. We also aim to have a positive impact on local communities by providing safe, clean and healthy working conditions and through community outreach programmes.

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Ancient traditions supported by modern science

From the Great Lakes of North America to the mountains of Manchuria, the healing properties of American Ginseng have been recognised for thousands of years.¹¹ American Ginseng is often referred to in ancient Chinese works, the Cherokee used it as an energiser, and a solution to promote calmness, relaxation and a sense of serenity.¹² Today, American Ginseng is still highly valued in Traditional Chinese Medicine as a powerful tonic herb with vitalising properties. And now tradition has been joined by science. A rapidly growing body of clinical research has repeatedly demonstrated the mind and energy benefits of Cereboost™.

Why formulate

with

Cereboost™

?

Cereboost™ is ideal for a range of nutraceuticals, including tablets, capsules, sachets and gummies.
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FAQs

1. What sets American ginseng apart from other Ginsengs?
2. How does Cereboost™ work?
3. How quickly does Cereboost™ work?

We would love to hear from you!

If you have a specific product in mind or are curious about how we can assist in your innovation journey, please don't hesitate to get in touch
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References

Cereboost™

The natural adaptogen backed by science

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The science behind Cereboost™

Clinically proven benefits for memory, attention, energy and mood

Supported by patents, Cereboost™ derives its power from a formula of six ginsenosides – adaptogens that occur naturally in American Ginseng. Just 200 mg of Cereboost™ a day delivers sufficient quantities of ginsenosides to provide a positive effect, with benefits for memory, attention, energy and mood that have been documented in human clinical trials published in peer-reviewed journals. ⁴ ⁵ ⁶ ⁷

6
Cereboost specific health claims awarded worldwide⁹⁻¹⁰

Multiple clinical studies

Multiple clinical studies – conducted with diverse populations over a 10-year period – have shown that Cereboost™ delivers benefits for memory, attention, energy and mood.⁴ ⁵ ⁶ ⁷ These clinical studies conducted in collaboration with recognised global experts, have been published in peer-reviewed journals.

This includes the following human clinical studies:

  • 2010 (Scholey et al): Young adults who consumed Cereboost™ registered significant improvements to working memory, attention and mood⁴
  • 2015 (Ossoukhova A. et al).: Improved working memory performance in healthy middle-age adults⁷
  • 2020 (White et al): Demonstrated that Cereboost™ helps activate the prefrontal cortex during cognitive tasks⁵
  • 2022 (Bell et al): Found that chronic consumption of Cereboost™ significantly improved attention, reduced fatigue, and increased feelings of self-assurance among young adults⁶

Effect on the gut-brain axis

Cereboost™ could owe its scientifically proven benefits in part to its effect on the gut-brain axis. Recent in-vitro data suggest that the mechanism of action of Cereboost™ may be associated with increased levels of certain gut microbes (Lactobacillus and Akkermansia species) and short-chain fatty acids associated with cognitive health. This may be linked with memory and mood benefits, while boosting the key neurotransmitter levels and helping to activate the prefrontal cortex.⁶ ⁸

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Understanding the science of Cereboost

Health claims in three different countries

The science supporting Cereboost™ has led regulators in Canada and Japan to approve health claims for cognitive function, memory, energy and mood.

Canada (Health Canada)⁹

The use of the following claims is allowed for a daily dose of 200 mg:

  • Helps support attention in healthy individuals
  • Helps reduce mental fatigue
  • Helps support cognitive function/performance
  • Helps support working memory

Japan (FFC)¹⁰

The use of the following claims is allowed for a daily dose of 200 mg:

  • To help alleviate temporary fatigue
  • To temporarily improve mood and alleviate anxiety

France (DGCCRF)¹¹

Pending Health Claim:

  • Improves concentration and coordination
References

Cereboost™ Responsible Sourcing

Sustainable, traceable American Ginseng

American Ginseng in the wild is now under threat. That’s why we only use cultivated crops and take steps to ensure supplies remain sustainable.

We start by working exclusively with growers who are committed to the principles of our Sourcing4Good programme. In fact, our main long-term supplier was recently audited and demonstrated best practices in line with the Farm Sustainability Assessment (FSA) guidelines, which helps companies assess and improve on-farm sustainability in their value chains.

“We work in hand in hand with local farmers to grow the best ginseng roots in terms of quality and are proud to have achieved successfully the FSA verification on this supply chain.”

Tian Xia,
Global Category Buyer China

Our Commitment

Transparency along the value chain

From planting to harvest, we work with our growers to provide transparency and traceability along every step of the journey. Cereboost™ comes with an ID pack analysis report, which contains details of all the testing that has taken place verifying species, authenticity and purity of the American Ginseng. 

Safeguarding biodiversity

As part of our commitment to protecting biodiversity and minimising our environmental impactt, we promote sustainable agricultural practices in our American Ginseng production. This includes:

  • Manual weeding and harvesting
  • Minimising potential risks to people and the environment through integrated pest management, with strict limits on the use of pesticides
  • Providing training on sustainable agricultural practices
  • Planting trees in between the American Ginseng cultivation rows, so the land turns back to forest after a 4-5 year cultivation cycle.

Supporting communities

Cereboost™ is only possible because of the people who grow, harvest and process our American Ginseng. We’re indebted to the knowledge and expertise of the communities who have understood the secrets of this amazing plant for generations. In addition to providing safe, clean and healthy working conditions, we aim to create a positive impact on local communities. Most importantly, we invest in strong relationships. Through regular visits, we take the time to get to know our suppliers and their families, and to look for opportunities to contribute to their communities.

Why Givaudan?
Botanical expertise
Explore our trusted, natural ingredients–sustainably sourced with rigorous quality control.
Science & technology
Innovate with our science-backed ingredients with proven health, wellbeing and nutritional benefits.
Enjoyable food experiences
Create unique products with the right taste, colour, texture and functional ingredients.
The latest consumer insights
Transform consumer needs into outstanding products.
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References

Enhanced nutrition in any application

OatWell™ offers multiple functional benefits for food formulations, making it a versatile ingredient and allowing for fibre fortification in many applications, including bread, crackers, pastas, sweet baked goods and extruded snacks.

OatWell™ behaves as a natural stabiliser/emulsifier, making it an ideal ingredient for clean label strategies, while its high viscosity can deliver thickening properties. In applications such as bakery or processed meats, it exhibits water binding capacities, which hold potential for fat reduction. For classic applications, such as crackers and cereals, it can add a satisfying crisp.
11.4g
of OatWell™ BG28 delivers: 3g of oat beta glucan, 5.6g of dietary fibre and only 32Kcal

Designed for your formulation needs

The Oatwell™ range offers varying levels of total dietary fibre, oat beta-glucan and protein content, as well as different particle sizes. Its unique characteristics make it easy to incorporate in application while meeting taste and nutritional targets for a truly enjoyable consumer experience.

Baked goods

  • Easy to incorporate
  • Water binding capacity and moisture retention help extend shelf life
  • Can be mixed in binder syrup to provide thickness
  • High viscosity delivers thickening properties and texture
  • Enables some fat reduction in cakes
  • Improves overall nutritional profile

Extruded cereals / Snacks

  • Easy to incorporate
  • Excellent format to deliver high content of oat beta-glucan and fibre
  • Good expansion properties
  • Lighter, aerated and crispy texture
  • No colour impact
  • Improves overall nutritional profile

Pasta

  • Easy to incorporate
  • Water binding
  • Comparable texture to regular pasta
  • Improves overall nutritional profile

RTM Powders

  • Free flowing and easy to blend
  • Good dispersion
  • Can deliver added mouthfeel
  • Texture may add to perception of satiety
  • Improves overall nutritional profile

A little product for a lot of nutrition

Our OatWell™ Bran BG28 has over 50% total fibre and 28% beta-glucan. This beta-glucan is a powerful fibre and can help achieve different health claims around the globe. For example in the US, using the heart health claim requires delivering 3g of beta-glucan/day. 

Unique properties to deliver unmatched benefits from oats

For over 30 years, OatWell™ has been researched to develop innovative oat products. Much of our work has focused on proving the health benefits of oat beta-glucans in order to deliver premium value to our customers.

A unique nutritional profile

Generally considered healthier and more nutritious than the other main cereals, oats offer a full range of benefits in a single ingredient. OatWell™ can be provided in three different concentrations of beta-glucans, all delivering both soluble and insoluble fibres, along with an average of 21% - 23% protein.

A proprietary production process

OatWell™ uses a unique production process to fractionate the oat kernel into three product lines: beta-glucan products, oat flours, and oat oils. Our production process preserves the native structure of oat beta-glucans, retaining their high molecular weight during fractionation into oat brans with a high amount of beta-glucans.

The importance of high molecular weight

The molecular weight of oat beta-glucan is essential to delivering health benefits. OatWell™'s beta-glucan has a very high molecular weight (2000-2500 kDa as naturally found in oats), which contributes to its unique viscosity and thickening properties. This viscosity has an important impact on physiological functions, such as reducing blood cholesterol levels, moderating blood glucose and insulin levels, and potentially benefiting satiety.

Benefits of OatWell’s high molecular weight:

  • Ability to effectively reduce cholesterol and maintain healthy blood sugar levels compared to low molecular weight alternatives
  • High viscosity – thickening properties
  • Excellent water-binding properties
  • Potential to replace fat in product formulations

Unlocking the potential of dietary fibres and oat beta-glucan

Dietary fibre is an essential part of a healthy diet, promoting digestive health and providing a range of benefits that can help maintain overall wellbeing. Found in fruits, vegetables, grains, and legumes, dietary fibres are carbohydrates that cannot be digested by the body.

Nutrition Facts Label: FDA definition of “dietary fibre”

"non-digestible soluble and insoluble carbohydrates (with 3 or more monomeric units), and lignin that are intrinsic and intact in plants; isolated or synthetic non-digestible carbohydrates (with 3 or more monomeric units) determined by FDA to have physiological effects that are beneficial to human health."⁸

Soluble Fibers

Soluble fibres are dispersible in water. Fibres with high molecular weight, such as OatWell™, transform into a gel-like substance as they move through the digestive tract, where they are fermented by beneficial bacteria.⁹ This type of fibre is known to reduce cholesterol levels, particularly LDL (bad cholesterol)¹⁰, and manage blood glucose levels⁷ making it particularly beneficial for those concerned with heart health and healthy blood glucose. When soluble fibre, such as that found in Oatwell™, is digested by beneficial bacteria in the large intestine, it acts as a prebiotic.¹¹ As a result of digestion, short chain fatty acids (SCFAs) are released in the colon and serve as a nutrition source for the colon’s own cells.

Oat beta-glucans

One exceptional soluble fibre is beta-glucan, a natural, indigestible polysaccharide found in oats, barley, yeast, bacteria, algae, and mushrooms. Oats are particularly rich in beta-glucan, with concentrations ranging from 3-5% depending on the variety. Oat bran, produced by removing the starchy content of the grain, contains the highest concentration of beta-glucan, offering numerous health benefits for cardiovascular health⁵ ⁶, glycaemic response⁷ and the gut microbiome.⁴

Insoluble fibres

Insoluble fibres, on the other hand, do not dissolve in water as they pass through the digestive system. They help promote regular bowel movements, helping the stool pass more quickly through the intestines, which studies indicate is associated with a reduced risk of colorectal cancer.¹² By delivering both insoluble and soluble dietary fibres, including beta-glucans,¹³  OatWell™ helps meet consumer expectations for nutritious and delightful food experiences while promoting overall wellbeing. Embrace the power of these natural ingredients to create food experiences that truly resonate with today's health-conscious consumers.

Prebiotic support for the gut microbiome

Oat fibre contributes to improved gut health by increasing faecal bulk, but there’s more to the story. OatWell™ oat bran fibre has prebiotic effects, promoting the growth of beneficial bacteria. These bacteria produce short-chain fatty acids like butyrate and propionate, which have been associated with anti-inflammatory, and cholesterol-lowering properties.²⁰

What is a prebiotic?

Prebiotics are substrates that are selectively utilised by host microorganisms that confer a health benefit. Simply put, they are food for beneficial microbes that live in the human gut. These microbes can produce short chain fatty acids, which are considered beneficial compounds. Most prebiotics are dietary fibres, but not all dietary fibres are prebiotics. Many prebiotic fibres are soluble and some are insoluble.¹¹

The prebiotic effects of oat bran fibre have been validated through years of research. In a review by Malkki and Virtanen, they cite: “in the large bowel, soluble dietary fibre increases the fermentation activity, especially production of butyric acid, enhances growth and colonisation of some probiotic bacterial strains, increases production of microbial mass and thereby aids the removal of nitrogen via faeces. It also increases wet weight of stools, thereby alleviating constipation”.²¹

Research conducted on oat beta-glucan demonstrates that it meets three important criteria, confirming its status as a prebiotic fibre:¹ ²

  • helps produce Short Chain Fatty Acids (SCFAs): acetate, propionate and butyrate³
  • increases lactic acid as well as bifidobacteria and lactobacilli³
  • increases faecal bulk and promotes proper gut function⁴
By nurturing the gut microbiome, OatWell™ is an ideal ally for creating healthy and delightful food experiences that optimize wellbeing from within.
Disclaimer
This web page is intended to provide business-to-business education and information. Its purpose is not intended to communicate to end consumers. Ingredient information is for educational purposes only; specific ingredients are not intended to prevent, treat, mitigate or cure any disease states. This information is not intended to be used in final consumer products and any use or reference of the intellectual property of Givaudan in the final product may only be made with Givaudan’s prior written permission. The information provided may or may not be applicable to, or satisfy, all regulatory requirements for all global regions. Specific regulatory requirements must be evaluated to ensure compliance within the individual countries and regions.

Check out our delicious and nutritious OatWell™ concepts.

Health solutions for breakfast, Friday evening snacking, and snacking on the go!

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