At this year’s SupplySide Global in Las Vegas, Givaudan brought the world of botanicals to life, showing how nature and science come together to create ingredients that can help consumers feel better, with taste experiences they’ll enjoy.
Our concepts connected health benefits with simple, refreshing RTM experiences, exploring how our botanicals can help consumers feel balanced, energized, and centered throughout the day. Attendees had the opportunity to try first-hand some of our highlighted ingredients, including:
Cereboost™ – our clinically researched American ginseng extract known to help support focus and attention.
Zensera™ – our scientifically backed, patent-pending lemon balm extract that supports cognitive performance¹ under stress.
Arrabina® P – our prebiotic fiber supporting gut health and digestive comfort.
And more...
In collaboration with PitFit Training and Michigan State University, attendees had a chance to participate in an activity to see what it was like to be a professional race car driver and learn how Cereboost™ was studied to assess its impact on drivers’ reaction time. PitFit CEO Jim Leo joined us at the opening to talk about the results of the study, which Cereboost™ was used in with the simulator.
Our panel discussion, “Unlocking Athletic Performance: An open-label clinical study with Cereboost™ with professional race car drivers,” gave attendees a closer look at how mental and physical energy are deeply connected. The discussion included why the study was conducted, building relationships to strengthen our brand trust, and providing insight into the efficacy of Cereboost™.
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On day 2, the excitement continued with more sampling opportunities and a spotlight moment in SupplySide Global’s Ingredient Idol as our Zensera™ lemon balm extract pitch won the People’s Choice Award in the program’s ‘Relaxation’ category.
This recognition reflects what Givaudan stands for: offering botanical ingredients that effectively support health botanical ingredients and bring a sense of enjoyment to wellness.
We want to thank everyone who stopped by, tasted, and talked wellness with our experts. Together, we celebrated the power of botanicals backed by science to help consumers feel good in mind, body, and spirit, with taste inspired by nature and innovation.
Discover how our botanicals and ingredients can help support your consumers' wellbeing and add value to your products—from focus and calm to digestive balance and energy.
Learn more about our full range of solutions designed to help consumers live well and enjoy every moment throughout the Givaudan Health & Nutrition Hub.
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