American Ginseng in the wild is now under threat. That’s why we only use cultivated crops and take steps to ensure supplies remain sustainable.
We start by working exclusively with growers who are committed to the principles of our Sourcing4Good programme. In fact, our main long-term supplier was recently audited and demonstrated best practices in line with the Farm Sustainability Assessment (FSA) guidelines, which helps companies assess and improve on-farm sustainability in their value chains.
From planting to harvest, we work with our growers to provide transparency and traceability along every step of the journey. Cereboost™ comes with an ID pack analysis report, which contains details of all the testing that has taken place verifying species, authenticity and purity of the American Ginseng.
As part of our commitment to protecting biodiversity and minimising our environmental impactt, we promote sustainable agricultural practices in our American Ginseng production. This includes:
Cereboost™ is only possible because of the people who grow, harvest and process our American Ginseng. We’re indebted to the knowledge and expertise of the communities who have understood the secrets of this amazing plant for generations. In addition to providing safe, clean and healthy working conditions, we aim to create a positive impact on local communities. Most importantly, we invest in strong relationships. Through regular visits, we take the time to get to know our suppliers and their families, and to look for opportunities to contribute to their communities.